The printing industry should be in danger according to circumstances at present

类别:Industry information | 日期:2016-03-23 | 点击数:2733

Filled with the historical charm of the old Beijing Hutong, sits a few buildings red brick building workshop. And further admission artistic value falls within the theater, comfortable cafe, avant-garde art cultural and creative enterprises. Two kinds of weaving industry and show the fusion of culture. In this with a strong sense of history and the cultural atmosphere of the place - Beijing city Dongcheng District Backstreet Gallery 77 art exhibition hall, "Chinese press and publication newspaper"the reporter saw the park owner - Beijing Lunda printing and Packaging Group Co. Ltd. (hereinafter referred to as Beijing Lunda printing and packaging) general manager Xing Li Pincus.


If there is no down-to-earth attitude, ability and market operation with the times tide of management thought, how can in more than 30 years old when he became the managing subordinates more than 20 companies Nvzhang? How to use the old factory to create a modern cultural and Creative Industrial Park, Health Industrial Park, financial industrial park. Contact? After Xing Liping will find that perhaps it is this kind of doping of masculinity, and with delicate female personality, which makes her for printing, do not have the same feeling on the market.


make first appearance


Beijing City People's government file access to 2000, can see clearly in the "Beijing Municipal People's Government on the award of the Beijing labor model, Beijing city decided > advanced worker and a model of collective title of Beijing City, Xing Liping's name impressively. As the Beijing Institute of Graphic Communication first packaging professional graduates, from the beginning of 1992, monitor the workshop operator, workshop director until the deputy director, director, Xing Liping kept pace to finish from primary jobs to the managers of the complete experience of.29 years old, young, she has served as the Beijing city color printing factory deputy director.


In the process of Xing Liping's story, the reporter seemed to see a university graduates a green hand after a step by step forging eventually grow into the industry elite course. It sounds flat trajectory, the sour, sweet, bitter, hot she was the only one known. However, her team and staff to show, is always an optimistic on diligently pursuit of spirit.


Gorgeous turn


A printing plant in Beijing, Beijing two printing factory, Beijing City Printing Materials Corporation, Beijing Fucheng color printing, Beijing Furun Hotel, Beijing carton factory. This age group and the Republic of the old state-owned printing and packaging enterprises in 2004 assembled into today's Beijing Lunda printing and packaging. Then, the general manager as a subordinate enterprises in Beijing color printing factory and Beijing Taiwan Packaging Printing Co. Xing Liping did not know, 6 years later, she will become a large state-owned Nvzhang.


On 2010, are very all printing people challenge, the challenge comes from not only the raw material prices, recruitment difficulties, labor shortage and other reasons caused by the decline in profit margins, but more from the thinking on the transformation of economic development mode in these behind the deep-seated problems caused by it is also at the end of the year. This year, Xing Liping was appointed as the general manager of Beijing Lunda printing package. "I am the printing professional background, and has been in the grass-roots work experience, there are plenty of related theory and practice experience. Familiar with their own advantages in Xingtai Liping where.


At that moment Xing Liping took the letter, on a more heavy burden. The general manager of subordinate enterprises, 2 enterprises to the management group of corporate CEOs, management of more than 20 enterprises, the transformation is not only the role, it is responsibility. She not only to do a duty, to lead the whole team will do good business after becoming the number one stronger. However, the primary problem facing Xing Liping is how to realize the enterprise aggregation of parent company resources reduced losses and increased profits, the problem of the old state-owned enterprises rigid system and historical burden is especially remarkable. Therefore, reform is imminent. A 39 year old female CEOs how to lead the subordinate enterprises of those qualifications, older old The directors to change? During the interview, Xing Liping permeates her concept of management: respect, open, innovative, inclusive.


Convergence thinking through learning, strategic consensus through communication agreement, forming something together through team building, which is the basic things in Xing Liping's eyes. In the six months after taking office, she invited the Tsinghua University professional team for training management of the group and subordinate executives. Xing Liping admitted to reporters that she hope that through this training system, let the team to start from the group's strategic cooperation, and will transfer this concept to every employee group.


"Self-controlled, dare to choice", this is the transformation of Xing Liping's idea. In recent years, Beijing Lunda printing package under her leadership, focus on the integration of resources, structural adjustment, group control, more meticulous management work. The lack of competitive advantage of books, trade and other business sectors to adjust quickly, concentrate on the counterfeit ticket, copy the works of art, such as park construction, property, the investment management team, under the enterprises in which the development of talent.


During the interview, the reporter contacted in Beijing Longda printed on the package under the two enterprise young executives team who saw the show business blueprint for the development of confidence, they describe the exciting. From 2010 to 2015, Beijing Lunda printing and packaging operating profit to about 40000000 yuan profit from a loss. Xing Liping led her team under a lot of chess.


The wind.


Today, Beijing City, Beijing Lunda printing technology research institute is printed on the package of subordinate enterprises around the capital function of actively trying, through "calligraphy and painting" and "painting", "Tibetan Buddhist Thangka works" high imitation and copy a space exhibition, and other activities to the cultural and creative transformation of.77 creative Park is the old printing factory turned the best example of the cultural industry park, Xing Liping still humbly said this is just a small attempt, but Beijing Lunda printing and packaging of the blueprint has been in her mind the outline of creative services type "2+3" strategy under the support of the company.


If the old factory into a cultural and creative industry park is only a kind of resource recycling of the water, so the printing industry contrarian growth is its portrayal of the forge ahead. Lead the team in Xing Liping, several "Beijing printing factory two after 70 executives introduced high-end equipment, books out of business, optimize resources the configuration, the development of green digital data service, focus, seek the development of extension has become the two factory Distribution Management Center designated the Ministry of civil affairs welfare lottery lottery of the state-owned enterprises, the only manufacturer of the Ministry of land and resources designated national printing edition of land certificate, the State Administration of taxation the tax registration certificate designated printing unit. The output value From 60 million yuan in 2010 rose to nearly 180 million yuan in 2015, a series of recognition is the most powerful response to Xing Liping was gathering strength to engage in reform.


For the crisis, Xing Liping has a different view. She thinks of the printing industry, it is dangerous to do. According to circumstances in the new year, new planning, new project has been written into the Xing Liping calendar. The courage and confidence to create her wisdom and strength. No matter whether the economy bottomed out, the industry can rebound, she will be as in the past.

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