The advent of the Internet and mobile Internet era created a lot of opportunities, the enterprise＇s operations and business are undergoing rapid change, the attendant is to carry out enterprise management and business whether to innovation and efficient response to market, which is in every industry, each enterprise will face the opportunities and challenges. As the digital quick printing market in Shenyang has cultivated 16 years of enterprise, adhere to the Shenyang bee quick printing will be“innovation” in the end, and industry consultancy, supplier of digital printing equipment, digital printing technology service providers and the product process, partners real time communication technology leader, exchanges, and constantly try to in store management and Digital printing process and other important aspects of continuous innovation, and strive to achieve new breakthroughs in the business model.
As is known to all, quick printing enterprise business center of gravity in the store, and printing enterprises of chain operation industry development trend has been most practitioners agree. Because of this, we have been groping quick printing shop to efficient operation method, stores and copy of the operating system.
At the beginning of creation, test the photo book market
In the past, the exploration process, we always adhere to the “optimistic assumptions, pessimistic plan, performing merrily”policy, continuous innovation and change. For example, in 2012, the bee quick printing optimistic about consumer market photo book business with the promise of B2C mode, we test the water network marketing and service to the final customer e-commerce platform and simultaneously store promotion.
In trial operation is not ideal of the adjusted, through kindergarten, maternal shops, schools and other institutions to promote photo book consumption market, after two years of time, after the investment of 300 million yuan of funds, according to the actual effect we judge, B2B2C mode cannot be formed a considerable amount of photo book market, far to blowout trend, then changes in a timely manner for the B2B model, eventually lock customers accurate, such as children‘s studio, and travel agencies, through a series of activities to build customer benchmarking, through the practice of innovative marketing marketing promotion, since 2014 the progressive realization of the network platform, the design of automatic registering, production The center of automation process, the response in Northeast China customers nearly 10 million annual printing market demand.
Innovation,＜ product catalog manual ＞ boost print stores offer standard
Shenyang bee quick printing for many years in terms of store operations from the domestic counterparts of many advanced management mode, especially in deep customer demand, has been in the exploration, looking to really meet the potential customer needs and provide a solution scheme of the ideas and methods.2015, bee quick printing determined the quick printing shop products offer Standard Handbook project officially started, the project seemingly easy, but must as a system engineering to the operation.
< product catalog manual > is put into the professional design team, the bee quick printing by the unified planning, positioning in mining stores customer retention value, deep customer implicit demand of reference books, to help stores offer fast, to improve the store pick single ability. The product catalog manual > including standardization of products, services and suppliers directory, through supplier clarity and realize the local high performance objectives for quick printing shop work.
Bee＜ print catalog＞＆＜ Print catalog＞ bee
After bee quick printing in 2015 under half a year to actively promote and domestic with the industry experts, the support and help, < product catalog manual > finally in December 19, 2015 launch and in the next three weeks to pre-sale period reached the sales performance of nearly 800 sets of orders, domestic counterparts stores operate provides an innovative choice.
< catalogue > contains business services, exhibition services, gift service, imaging services, service art five service categories involving from based commercial printing personalized consumption printing, from the art replica city decoration printing to a total of 100 kinds of products display and quotation, become the most quick printing shop available provide quotation standardized tools.
More needs of the store manager can make full use of < product catalog manual > dig to store waiting customers; customer service outlets after simple training can master < product catalog manual > use, rapid for customers to provide to the professional selection, which improved the efficiency of customer service and with the continuous improvement of service consciousness gradually improve and customer experience for digital quick printing shop to establish the image of professional services, to create regional brand to provide a powerful driving force.
Both stores efficient operation method, or professional stores can copy the operating system, in reality impossible find a dose of universal recipe, can＇t expect overnight. Therefore, we have kept the ＂optimistic ideals, adhere to the pessimistic plan, happily execution＂of. Through < product catalog manual > in the domestic counterparts be acceptable and things, we believe that now has to go in the right direction.
In the successful released based on digital quick printing < product catalog manual >, we will continue to promote the popularization and application of the manual, and will continue to begin preparing to launch < catalogue real manual >, that is, to achieve and < product catalog manual > achieve one-to-one stores display, ＂illustrated＂and ＂seeing as a combination of＂ will enhance the customer experience, in order to enhance the value of stores. From graphic manual extension to the physical display looks just ahead of the small, but gradually accumulated will likely become a big step.
Bee bee products printing products display wall print display wall
＂Listen to the job site ＇gods voice＇＂, key event full in the field. ＂Indeed, true innovation source in realistic scenarios and work flow, and adhere to the innovation, will create new business models, Shenyang bee quick printing sincerely hope in the future days for digital quick printing industry to bring innovative new, new options.
